This 640+ page report will give you the most up-to-date information on China’s digital sector, encompassing significant consumer groups as well as the most prominent social media and ecommerce sites. You’ll also find current, actionable advice on China marketing tactics and industry news from 50+ China experts and the ChoZan marketing team.
Any brand looking to do business in China needs to leverage paid advertising for its products. It is crucial to Chinese e-commerce success and boosting brand awareness. When selling products online, understanding the paid advertising landscape in China is critical, especially paid advertisi...
Chinese consumers are the top luxury spenders worldwide, accounting for more than 25% of global luxury goods purchases. In fact, the Chinese patronize these luxury goods so much that the market is estimated at $48.91 billion in 2022. The largest segment is for luxury watches and jewelry, making up a...
Multi-purpose app, WeChat and popular micro-blogging site, Weibo, have released their users’ demographics and behaviour statistics. Our Alarice team has picked out the most interesting insights for your pondering in this article. WeChat WeChat icon made by Najmun Nahar on Flaticon WeChatâ...
Following the popularity of ChoZan’s series of mega reports, their 690+ page report on China E-Commerce and Digital Marketing, Q3 2021 is finally unveiled! Created by Ashley Galina Dudarenok and her ChoZan marketing team with input from more than 50 China experts, this report is made to provide marketers and China watchers with the newest insights on China’s digital space.