4 Trends in China’s ‘She’ Economy and How Brands Can Tap Into It in 2023
The “she economy” in China is experiencing significant growth as more young, financially independent women are spending money on themselves. This trend is largely driven
The “she economy” in China is experiencing significant growth as more young, financially independent women are spending money on themselves. This trend is largely driven
It’s 2023 and Chinese consumers are ready to spend again. After lockdowns and spending cutbacks, China’s consumers have developed new purchasing trends. In 2022, China
This 640+ page report will give you the most up-to-date information on China’s digital sector, encompassing significant consumer groups as well as the most prominent social media and ecommerce sites. You’ll also find current, actionable advice on China marketing tactics and industry news from 50+ China experts and the ChoZan marketing team.
Vitamins and health supplements are becoming increasingly popular not just among the elderly but also among the young in China. There has been a rise
On September 10th, 2022, the Chinese will observe one of its biggest holidays, coming in third after the Spring Festival and National Day. Mid-Autumn Festival
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