[vc_row tm_bgimagefixed=”” css=”.vc_custom_1582032733016{padding-top: 0px !important;}”][vc_column][rev_slider alias=”new-slider”][/vc_column][/vc_row][vc_section css=”.vc_custom_1577943610148{padding-top: 30px !important;padding-bottom: 30px !important;background-color: #ffffff !important;}”][vc_row][vc_column][tm-custom-heading text=”Branding Services” font_container=”tag:h1|text_align:center”][/vc_column][/vc_row][vc_row tm_bgimagefixed=”” css=”.vc_custom_1579072807854{margin-top: 20px !important;margin-bottom: 15px !important;}”][vc_column][vc_column_text css=”.vc_custom_1590490834443{margin-bottom: 0px !important;}” el_class=”justify-all”]

Through paid advertising, brands can reach a very broad target audience and get more traffic and leads. China has a unique digital landscape which provides numerous offerings for brands to place their ads. These channels include both search engines and digital media platforms.

[/vc_column_text][/vc_column][/vc_row][/vc_section][vc_section css=”.vc_custom_1577943581413{padding-top: 15px !important;background-color: #5eb3c7 !important;}”][vc_row tm_bgimagefixed=”” css=”.vc_custom_1577945628457{padding-top: 15px !important;padding-bottom: 15px !important;}”][vc_column][tm-custom-heading text=”ALARICE HELPS YOUR BRAND TO ENTERING INTO CHINA MARKET” font_container=”tag:h2|text_align:center|color:%23ffffff” el_class=”fs-24″ css=”.vc_custom_1590490891407{margin-bottom: 10px !important;}”][/vc_column][/vc_row][vc_row tm_bgimagefixed=”” css=”.vc_custom_1579073714120{padding-top: 15px !important;padding-bottom: 25px !important;}” el_class=”p70″][vc_column][vc_column_text el_class=”pt-25″]

[/vc_column_text][/vc_column][/vc_row][/vc_section][vc_section css=”.vc_custom_1577704978570{background-color: #ffd618 !important;}”][vc_row tm_bgimagefixed=”” tm_responsive_css=”86582272|colbreak_no|||||||||colbreak_no|||||||||colbreak_no|-40|||||||||colbreak_no|||||||||”][vc_column][tm-custom-heading text=”WHY CHOOSE ALARICE?” font_container=”tag:h2|text_align:center”][/vc_column][/vc_row][vc_row tm_bgimagefixed=”” el_class=”p80″][vc_column width=”1/3″][vc_single_image image=”12876″ img_size=”full” alignment=”center”][vc_column_text]

Understand the China market and Chinese culture

[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_single_image image=”12876″ img_size=”full” alignment=”center”][vc_column_text]

Help you define the target profile, find out the differences between brand

[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_single_image image=”12876″ img_size=”full” alignment=”center”][vc_column_text]

Check whether the similar or same trademarks are registered in China

[/vc_column_text][/vc_column][/vc_row][/vc_section][vc_section css=”.vc_custom_1577773222958{background-color: #e7841e !important;}”][vc_row][vc_column][tm-custom-heading text=”ADDITIONAL SERVICES” font_container=”tag:h2|text_align:center|color:%23ffffff|line_height:28px” el_class=”text-sm-center fs-24″ css=”.vc_custom_1579082753599{padding-top: 20px !important;padding-bottom: 25px !important;}”][/vc_column][/vc_row][vc_row tm_bgimagefixed=”” el_class=”text-sm-center” css=”.vc_custom_1579082982475{padding-top: 10px !important;}”][vc_column width=”1/3″][vc_single_image image=”12877″ img_size=”100×100″ alignment=”center” onclick=”custom_link” css=”.vc_custom_1590561902211{margin-bottom: 10px !important;}” link=”https://alarice.com.hk/social-media-marketing/”][tm-custom-heading text=”MARKETING RESEARCH AND STRATEGY” font_container=”tag:h3|text_align:center” css=”.vc_custom_1590491638043{margin-bottom: 3px !important;}” el_class=”fs-22 heading-h3″ link=”url:https%3A%2F%2Falarice.com.hk%2Fsocial-media-marketing%2F|||”][vc_column_text]

Our China marketing research and strategy team gives you a detailed framework that will allow you to start and grow your business in mainland China

[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_single_image image=”11789″ img_size=”100×100″ alignment=”center” onclick=”custom_link” css=”.vc_custom_1590561907459{margin-bottom: 10px !important;}” link=”https://alarice.com.hk/social-media-marketing/”][tm-custom-heading text=”SOCIAL MEDIA
MARKETING” font_container=”tag:h3|text_align:center” css=”.vc_custom_1582608113756{margin-bottom: 3px !important;}” el_class=”fs-22 heading-h3″ link=”url:https%3A%2F%2Falarice.com.hk%2Fsocial-media-marketing%2F|||”][vc_column_text]

We help you to localize messages, strengthen your brand image and reach out to target audiences through Chinese social media.

[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_single_image image=”11788″ img_size=”100×100″ alignment=”center” onclick=”custom_link” css=”.vc_custom_1590561914774{margin-bottom: 10px !important;}” link=”https://alarice.com.hk/kol-marketing-and-campaigns/”][tm-custom-heading text=”INFLUENCER MARKETING AND CAMPAIGNS” font_container=”tag:h3|text_align:center” css=”.vc_custom_1582608067004{margin-bottom: 3px !important;}” el_class=”fs-22 heading-h3″ link=”url:https%3A%2F%2Falarice.com.hk%2Fkol-marketing-and-campaigns%2F|||”][vc_column_text]

We help you to establish goal-specific social marketing campaigns and fruitful collaborations with Chinese KOLs and influencers.

[/vc_column_text][/vc_column][/vc_row][/vc_section][vc_section css=”.vc_custom_1577444387431{background-color: #ffffff !important;}”][vc_row tm_bgimagefixed=””][vc_column width=”1/3″][vc_single_image image=”12536″ img_size=”full” el_class=”hidden-xs p-48″ css=”.vc_custom_1581410993682{margin-top: 85px !important;margin-bottom: 0px !important;}”][/vc_column][vc_column width=”2/3″][tm-custom-heading text=”MEET OUR FOUNDER” font_container=”tag:h2|text_align:left” css=”.vc_custom_1578027658042{margin-top: 15px !important;}” el_class=”text-c”][vc_column_text css=”.vc_custom_1581410815379{padding-top: 15px !important;}” el_class=”p-space”]

Ashley is a China marketing expert, serial entrepreneur, global keynote speaker, 3 time bestselling author, vlogger, podcaster, media contributor and female leadership spokesperson. She was recognized as a LinkedIn Top Voice in Marketing in 2019 and chosen as an Asia Pacific Top 25 Innovator by the Holmes Report. She is the founder of China-focused social media agency Alarice and China insights and training company ChoZan. Ashley is an active supporter of women in leadership and business and is the creator of the self-development and mentorship program FIRE?.

Ashley was a member of Alibaba’s Global Influencer Entourage from 2017 to 2019, a member of JD’s Global China Experts Group in 2018, and worked directly with a Tencent co-founder to conquer Western social media from 2017 to 2019. She runs the world’s largest YouTube vlog about the China market, consumers and social media called Ashley Talks and is an author of three international Amazon bestsellers on China: Unlocking The World’s Largest E-Market, Working with Bloggers, Influencers and KOLs and New Retail: Born In China Going Global.

Ashley is a global keynote speaker and masterclass facilitator. Her topics include Modern Chinese Consumers, Chinese Social Media Marketing, and China’s New Retail and Technology. Since 2016, she has spoken at over 100 events across Asia, Europe, Australia and the Middle East. She has spoken to Coca Cola, Disneyland, BMW, IWC, Shangri-La Hotels and Resorts, Deutsche Bundesbank, Richemont, Li & Fung, Hang Lung Properties, Manulife, RISE, InvestHK, TEDx and others.

[/vc_column_text][vc_column_text css=”.vc_custom_1581078591176{margin-bottom: 30px !important;}” el_class=”chozan-button text-c”]MORE ABOUT ASHLEY[/vc_column_text][/vc_column][/vc_row][/vc_section][vc_section css=”.vc_custom_1577709604709{padding-bottom: 30px !important;background-color: #e9e9e9 !important;}”][vc_row tm_bgimagefixed=”” css=”.vc_custom_1577709648969{margin-top: 20px !important;background-color: #e9e9e9 !important;}”][vc_column][tm-custom-heading text=”CLIENTS WE HAVE WORKED WITH” font_container=”tag:h2|text_align:center|color:%233e3a39″ el_class=”fs-24″][/vc_column][/vc_row][vc_row tm_bgimagefixed=”” css=”.vc_custom_1577709665658{margin-top: 20px !important;background-color: #e9e9e9 !important;}”][vc_column offset=”vc_hidden-xs”][tm-clientsbox h2=”” txt_align=”justify” category=”chozan-clients” show=”-1″ view=”simple-logo” show_tooltip=”no” boxview=”default”][/tm-clientsbox][/vc_column][/vc_row][vc_row tm_bgimagefixed=”” css=”.vc_custom_1577944133359{margin-top: 20px !important;background-color: #e9e9e9 !important;}”][vc_column offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][tm-clientsbox h2=”” txt_align=”justify” category=”chozan-clients” show=”-1″ view=”simple-logo” show_tooltip=”no” column=”one” carousel_autoplayspeed=”2000″ carousel_dots=”0″ carousel_nav=”hide” css=”.vc_custom_1577944103217{background-color: #e9e9e9 !important;}”][/tm-clientsbox][/vc_column][/vc_row][/vc_section][vc_section css=”.vc_custom_1588234172092{padding-top: -10px !important;background-color: #fc4c4f !important;}”][vc_row tm_bgimagefixed=”” css=”.vc_custom_1577450068435{padding-top: 20px !important;}”][vc_column][tm-custom-heading text=”WHAT DO PEOPLE SAY” font_container=”tag:h2|text_align:center|color:%23ffffff” el_class=”fs-24″ css=”.vc_custom_1578043492895{padding-bottom: 10px !important;background-position: 0 0 !important;background-repeat: no-repeat !important;}”][/vc_column][/vc_row][vc_row tm_bgimagefixed=”” css=”.vc_custom_1577452297464{margin-top: 20px !important;padding-bottom: 40px !important;}” el_class=”hidden-xs”][vc_column width=”1/3″][vc_column_text]

Prior to the launch of our new ship DREAM CRUISE we needed to tap into the younger Chinese audience. Alarice was a great partner to give us clarity of who they are and how to attract them! We had a very meaningful collaboration, indeed.

Felicia Yeo,
Associate Vice President of
Genting Hong Kong

[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_column_text]

Alarice helped us create a comprehensive marketing research and strategy for China. The insights are extremely helpful and we are now ready to tackle China. Thanks Alarice team for the great work!

Kshitij Minglani,
Co-Founder of Mindvalley Quests

[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_column_text]

Ashley, you’re “living the Disney brand”! Thanks for the amazingly insightful, high-energy and entertaining strategy workshops!

John Sinke,
Director, Marketing atHong Kong
Disneyland

[/vc_column_text][/vc_column][/vc_row][vc_row tm_bgimagefixed=”” el_class=”hidden-md-all” css=”.vc_custom_1577681396190{margin-top: -25px !important;padding-bottom: 30px !important;}”][vc_column][tm-testimonialbox h2=”” category=”main” order=”ASC” carousel_speed=”1000″ carousel_dots=”1″ carousel_nav=”hide” carousel_centermode=”1″][/tm-testimonialbox][/vc_column][/vc_row][/vc_section][vc_section disable_element=”yes” css=”.vc_custom_1590491768398{padding-top: -10px !important;}”][vc_row tm_bgimagefixed=”” css=”.vc_custom_1577450068435{padding-top: 20px !important;}”][vc_column][tm-custom-heading text=”FAQ” font_container=”tag:h3|text_align:center|color:%23000000″ el_class=”fs-24″ css=”.vc_custom_1588234663324{padding-bottom: 10px !important;background-position: 0 0 !important;background-repeat: no-repeat !important;}”][vc_empty_space height=”10px”][vc_toggle title=”How long does it take to complete a strategy?”]There are two options:

  1. A mini strategy takes 6-8  weeks to complete.
  2. More comprehensive strategies are delivered in 8-12 weeks.

We’ll give you a customized plan focussing on the goals you want to achieve in China with the expected timeline.[/vc_toggle][vc_toggle title=”What’s the price for a strategy project?”]No two strategies are the same and each one is based on each brand, company or product’s unique selling points and goals so the price varies. Mini strategies start at 18,000 USD while a detailed comprehensive strategy can cost 50,000 USD or more. To get a more accurate estimation, please send us a message.[/vc_toggle][vc_toggle title=”What’s your methodology?”]Our team uses a variety of methods to make sure that the consumer profiles and journeys are correctly identified. This includes:

Then we use sentiment analysis and interpretive approaches to convert the data into actionable insights.

[/vc_toggle][vc_toggle title=”What’s included in the strategy package?”]Each strategy is different but it will typically include an overview of the industry, consumer surveys, consumer profiles, a detail of the consumer journey and the best platforms,  a competitors analysis, strategy development and a personal consultation with an account manager.[/vc_toggle][vc_toggle title=”China is changing so fast, how can I make sure that your plan will still be relevant after a few months?”]For all strategies developed by our team, we provide a 6-month guarantee. If something changes, we’re happy to revise it and make the needed adjustments to make sure that it’s an actionable plan. In order to support your team along the way, we’re also happy to answer any questions that come up.[/vc_toggle][/vc_column][/vc_row][/vc_section][vc_section css=”.vc_custom_1573291220644{padding-bottom: 30px !important;background-color: #5eb3c6 !important;}”][vc_row][vc_column][tm-custom-heading text=”READY TO ORDER YOU CHINA STRATEGY OR CONSUMER RESEARCH? GET IN TOUCH NOW!” font_container=”tag:h2|text_align:center|color:%23ffffff” el_class=”fs-24″ css=”.vc_custom_1578043408461{margin-top: 5px !important;padding-bottom: 10px !important;}”][/vc_column][/vc_row][vc_row][vc_column]

    captcha

    [/vc_column][/vc_row][/vc_section][vc_section css=”.vc_custom_1577773222958{background-color: #e7841e !important;}”][vc_row][vc_column offset=”vc_hidden-xs”][tm-custom-heading text=”LOOKING TO TRAIN YOUR CHINA TEAM?” font_container=”tag:h2|text_align:center|color:%23ffffff|line_height:28px” el_class=”text-sm-center fs-24″ css=”.vc_custom_1578650614303{padding-top: 10px !important;padding-bottom: 10px !important;}”][/vc_column][/vc_row][vc_row tm_bgimagefixed=”” el_class=”text-sm-center” css=”.vc_custom_1574081437707{padding-top: 10px !important;}”][vc_column width=”4/6″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][vc_single_image image=”11148″ img_size=”medium” alignment=”center” onclick=”custom_link” img_link_target=”_blank” css=”.vc_custom_1582791763741{padding-top: 10px !important;}” link=”https://chozan.co/”][/vc_column][/vc_row][vc_row][vc_column width=”4/6″][/vc_column][vc_column width=”1/12″ offset=”vc_hidden-xs”][/vc_column][vc_column width=”4/6″][vc_column_text el_class=”text-sm-justify” css=”.vc_custom_1580902746537{margin-bottom: 20px !important;padding-top: 10px !important;}”]

    Check our China Digital Marketing Academy for a variety of learning programmes. Click on the ChoZan logo for more info.

    [/vc_column_text][/vc_column][vc_column width=”2/6″ offset=”vc_hidden-xs”][vc_single_image image=”11148″ img_size=”” onclick=”custom_link” img_link_target=”_blank” link=”https://chozan.co”][/vc_column][/vc_row][/vc_section]

    We use cookies to personalise content and ads, to provide social media features and to analyse our traffic. We also share information about your use of our site with our social media, advertising and analytics partners. View more
    Cookies settings
    Accept
    Privacy & Cookie policy
    Privacy & Cookies policy
    Cookie name Active
    Save settings
    Cookies settings