Vitamins and health supplements are becoming increasingly popular not just among the elderly but also among the young in China. There has been a rise
IP is a great business value that can help your brand become more cohesive and effective when it comes to marketing. IP in Chinese industries
Any brand looking to do business in China needs to leverage paid advertising for its products. It is crucial to Chinese e-commerce success and boosting
Despite this year’s emergence of covid cases and youth unemployment on the rise, Gen Z still remains the biggest consumer group in China, especially in
China’s FMCG market is characterized by dynamic brand building through digital advertising. The market is competitive and has become increasingly so in recent years. With